More evidence supporting the theory advanced by commenters Denise and Allen that most country businesses are just as awash in unimaginative naming as Bertram's own Earl's comes from this blurb ("Cool Places") in the August 2007 issue of "Texas Co-Op Power" newsletter:
In a part of the country where blue-plate specials are more the luncheon norm stands Frenke's Pasta & Pizza, authentic Italian fare. Hailing from Kosovo, Frank Misini opened the restaurant in 2002. There was a Mexican restaurant nearby called "Frankie's", so he named his Frenke's.
First, I don't know that coming from Kosovo -- which, if you'll check your local globe, is not in Italy -- necessarily grants you the mantle of "authentic Italian." Second, I don't know any Italians named "Frenke". Mr. Misini would have been better off just outright stealing the name of the Mexican restaurant, because I know lots of actual Italians named Frank but not one single Frenke. Being from Kosovo, of course, there's no way he could have known that. I guess that's what makes him authentic here in Nerd Country.